All Blog Posts
-
How Much Blush Is Too Much? Inside TikTok’s Blush Blindness Obsession

If you’ve ever applied blush, stepped into different lighting and suddenly wondered “have I put way too much on?”, you’re definitely not the only one. TikTok has given this a name: blush blindness. It’s when you get so used to seeing yourself with lots of blush that your brain starts thinking it looks normal. You…
-
Makeup That Looks Like Skin: Top 5 Undetectable Base Products of 2026

Heavy foundation days are officially becoming less popular. Right now, the goal is not covering your skin completely, it’s creating a smoother, fresher version of it. The biggest makeup trend for 2026 is all about skin that still looks like skin. Think lightweight bases, natural finishes and products that make your complexion look healthier without…
-
Are 2016 Makeup Trends Back in 2026? Everything You Need to Know

Remember the 2016 makeup era? Sharp contour, bold brows, matte lips and a highlighter glow that could probably be seen from across the room. Well, that whole aesthetic has been everywhere again recently, especially on TikTok. The good news is you don’t need to recreate the exact look to get the vibe. The beauty trends…
-
Glossy Lips Are Trending Again: The Best Lip Glosses for Every Budget

Matte lips had their moment, but glossy lips are officially back for 2026. And no, we’re not talking about the sticky, glitter-heavy glosses from years ago. This time, it’s all about juicy, hydrated lips that look soft, smooth and almost like you’ve just applied lip balm. The glossy lip trend has shifted towards lip oils,…
-
Makeup That Lasts All Day: Our Top Product Picks

There’s nothing worse than spending ages doing your makeup only to check the mirror a few hours later and realise half of it has disappeared. Foundation starts separating, blush fades, concealer creases and somehow your mascara has ended up under your eyes instead of on your lashes. The truth is, long lasting makeup isn’t just…
-
How to Stop Concealer Creasing: Top 5 Makeup Artist Tips

You spend ages getting your concealer looking perfect. Your under eyes are bright, your dark circles have disappeared and everything looks smooth. Then you catch yourself in a mirror a few hours later and suddenly your concealer has settled into every fine line possible. Sound familiar? The good news is that creasing usually isn’t caused…
-
Is the Clean Girl Era Over? Why Full Glam Makeup Is Returning in 2026

For the past few years, it felt like everyone was chasing the same makeup look. Glowy skin, fluffy brows, mascara, lip oil and that’s it. Don’t get me wrong, the clean girl aesthetic isn’t going anywhere completely. It’s still perfect for everyday makeup. But if you’ve been scrolling TikTok lately, you’ve probably noticed something changing.…
-
The Ultimate Euro Summer Guide: Essentials for Your 2026 Makeup Bag

If your camera roll this summer is going to be full of beach clubs, boat days, sunset dinners and way too many gelato photos, your makeup bag needs to keep up. The last thing anyone wants on holiday is carrying a full face of makeup around in 35°C heat. Euro summer makeup is all about…
-
Plastic-Free Lipsticks and Balms: The Best Sustainable Lip Picks (2026)

We get through a lot of lip products, and almost all of them come in twist-up plastic tubes that are too small and too mixed to recycle. A single lipstick combines plastic, metal springs and a tiny bullet of product, which means it almost always ends up in landfill once it is done. Multiply that…
-
Beyond Synthetic: The Best Sustainable Makeup Brushes for an Eco-Friendly Kit (2026)

Your brushes do more for your makeup than almost anything else in your bag, yet they are one of the least sustainable tools most of us own. Traditional brushes pair plastic handles with animal hair and glue, which makes them hard to recycle and, in the case of natural bristles, far from cruelty-free. The good…
-
Reusable Beauty Tools That Save Your Skin and the Planet (2026)

The fastest way to make your beauty routine more sustainable is to stop throwing things away. Single-use cotton pads, disposable wipes and one-off applicators add up to a startling amount of waste over a year, most of it heading straight to landfill after a single use. Reusable beauty tools quietly solve that, often saving you…
-
The Best Sustainable Mascaras: Refillable, Vegan and Biodegradable Picks

Mascara is one of the small beauty heroes most of us use every day, and one of the worst offenders when it comes to waste. The combination of a plastic tube, a moulded wand and a wiper makes it almost impossible to recycle, and because it dries out within a few months, we get through…